
Pfizer & Co., Inc.
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Founded Date February 5, 1950
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Sectors Project Management
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Company Description
New ‘discreet’ Viagra Launched ending Embarrassment Of Blue Pill
The makers of Viagra are set to launch a new ‘discrete’ type of the drug that will change the renowned – and immediately recognisable – little blue tablet.
The unique diamond-shaped tablets might quickly be replaced by a pink, rectangle-shaped ‘wafer’ that liquifies on the tongue, meaning it does not require to be taken with water.
About half of men over 40 suffer erectile dysfunction in the UK and in 2015 there was a record 4.57 million prescriptions for Viagra on the NHS.
The drug initially concerned the marketplace in the 1990s after being invented by the American pharmaceutical business Pfizer.
It was very first established in the 1980s as a heart problem medication, however trial participants discovered it had an unusual side result – regular erections.
Now, Pfizer spin-off Viatris, which owns the Viagra name and brand name, has gotten a trademark in the UK for the new kind of the drug, Viagra ODF.
Viatris has currently launched the Viagra ODF in Canada and promoted it as being ‘thin and discreet’ which might be more effective for many clients.
The distinct tablets – which can trigger shame for some clients – has been reinvented and a brand-new dissolvable type might be readily available to Brits in the next 5 years. Stock image
‘Tablets are not always bearable to patients and likewise sometimes the size of tablets might put clients off having them,’ Thorrun Govind, pharmacist and health expert, told The Telegraph.
She included: ‘Some males might still be discovering the concept of having Viagr humiliating, however I would hope that men’s health and conversations about sexual health have proceeded because Viagra was first created.’
Ms Govind believes this new style is a ‘favorable action forward’.
The brand-new dissolvable medication is believed to likely come to the UK imminently.
Rebecca Anderson-Smith, partner and chartered trade mark lawyer at Mewburn Ellis, informed the paper that the hallmark application is a ‘excellent sign’ it will be offered within the next five years.
She discussed trade mark registrations can be cancelled if they are not utilized for a continuous duration of 5 years or more after registration. As a result, it seems Viatris means to introduce the item within the next couple of years.
However, approving a hallmark would not ensure the ODF might be sold and it would have to be authorized by the Medicines & Healthcare products Regulatory Agency initially.
It’s expected to cost the same as the tablet variation and to be readily available in the exact same doses.
An overall of 4.57 million prescriptions for sildenafil, more frequently understood by the trademark name Viagra, and other types of sold under the brand Cialis and Levitra, were dispensed by the health service in 2023
This follows dodgy Viagra was discovered to be Britain’s greatest counterfeit drug after more than ₤ 6.2 countless phony blue pill were seized by UK regulators in 2023.
More materials of the erectile dysfunction drug were found than knock-off versions of painkillers like morphine.
Health authorities said online retailers flouting regulations were behind the fake products with many being imported from nations like India without a suitable licence.
Data, from UK regulator The Medicines and Healthcare items Regulatory Agency (MHRA), show 2.6 million dosages of sildenafil, the generic name for the medication best understood as Viagra, were confiscated last year.
Another half-million dosages of tadalafil, another erectile dysfunction drug offered under the brand name Cialis worth ₤ 1.2 million were likewise seized.
While all medications carry potential negative effects drugs from unreliable sources might either not work or bring extra active ingredients or impurities like heavy metals or other drugs that could be hazardous.